USING BUSINESS AS A FORCE FOR GOOD. THE PRIVATE SECTOR IN AFRICA IS INCREASINGLY DEVELOPING BUSINESS STRATEGIES THAT LEAD TO SOCIALLY VALUED GOODS AND SERVICES. IN EAST AFRICA, B LAB IS IMPLEMENTING IMPACT MANAGEMENT PLATFORMS AIMED AT USING BUSINESS AS A FORCE FOR GOOD. ]USING BUSINESS AS A FORCE FOR GOOD
The private sector in Africa is increasingly developing business strategies that lead to socially valued goods and services. In East Africa, B Lab is implementing impact management platforms aimed at using business as a force for good. Marcello Pallazi, Co-Founder and Global Ambassador, B Lab joins CNBC Africa for more.